PMC Lighting Hires Eastern Regional Sales Manager

By 09/28/2016News
PMC Lighting is pleased to announce and welcome Cassie Walsh as the Eastern Regional Sales Manager. Cassie will be responsible for building relationships with lighting professionals in the Eastern Region, developing new business opportunities, and offering customized lighting solutions for lighting designers and lighting specifiers working on commercial lighting projects.
Cassie brings a creative and professional energy to PMC Lighting. After studying Art History and Psychology at College of Charleston, Cassie followed her natural ability for sales and opened her own business selling furniture, art and lighting in Charleston, SC. With an innate talent in interior design and space planning, Cassie began creating both retail and residential spaces for her clients.
After several years, Cassie and her husband moved to Chicago and Cassie began managing a showroom for Design Within Reach.  There, she was a Million-Dollar-Seller and received many accolades for her accomplishments.
When asked for the secret to her success, Cassie states “Building relationships with clients is the keystone to my success.”
After nearly 4 years with Design Within Reach, an opportunity arose to work for Danish lighting company, Louis Poulsen.  After a time as Regional Sales manager Midwest, Cassie accepted the opportunity to manage the Eastern Region for PMC Lighting which gave her the opportunity to move back to South Carolina.
“Cassie has a strong, winning attitude which will be a perfect complement to the PMC Lighting Team,” Said Larry Crystal, PMC Lighting CEO, “We look forward to working with her and to introducing her to our clients once she starts her new position in October.”
Cassie starts October 3rd, 2016 and can be reached via email at or call directly at (843) 801-3086


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